Motives cosmetics started in 2008 under our parent company Market America, Worldwide, which was established in 1992 and has generated over $5.5 billion in accumulated sales. With her husband’s, JR Ridinger, encouragement, Loren Ridinger made the decision to launch a cosmetics line built on great products and unlimited dreams. Our key principles have been based on creativity, innovation and entrepreneurship. In 2014 JSJ was introduced to Motives Cosmetics by Denise Daskan, make up artist and entertainer. Naturally, after trying and falling in love with the line, JSJ wanted to offer her clients access to the high quality and affordable make up and skin care line that would last a days worth of Kink and more!